Dekut - Measuring Social Media Impact with Web Analytics https://www.dekut.com/World_Business/measuring-social-media-impact-with-web-analytics/ Measuring the impact of social media on your bottom line is one of the most pressing challenges that marketers have when they first dive into their data. Without clear social media goals and KPIs, analysts find themselves spending hours in front of the screen scratching their heads and asking “where do I start?”Today, we will take a deep dive into our analytics reports and look at how we can slice Thu, 17 May 2012 19:50:27 UTC en