https://www.dekut.com/Education/project-on-marketing-research/ Marketing research is "the process or set of processes that links the consumers, customers, and end users to the marketer through information — information used to identify and define marketing opportunities and problems; generate, refine, and evaluate marketing actions; monitor marketing performance; and improve understanding of marketing as a process. Fri, 07 Mar 2014 08:05:36 UTC en