https://www.dekut.com/Education/pest-analysis-on-adidas/ Adidas AG (pronounced /ˈɑːdiːdɑːz/ in parts of the UK and pronounced /əˈdiːdəs/ in the US and Scotland,[3] FWB: ADS, ADR:Pink Sheets: ADDYY) is a major German-based sports apparel manufacturer and parent company of the Adidas Group, which consists of the Reebok sportswear company, TaylorMade-adidas golf company (including Ashworth), and Rockport. Thu, 11 Jun 2015 11:29:12 UTC en